KBB Classifieds Exploration

UI/UX Design

This project was to redesign the current KBB classifieds experience. I worked with a UX researcher, a copywriter, and another UX designer in creating and testing a couple of prototypes to explore different areas of focus within the classifieds experience. We wanted to focus on maneuverability within certain sections, digestible content, fluidity, and also enhance the current experience. After user testing, we discovered a list of opportunities to improve the classifieds section and worked with product and development to implement these improvements.

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